Yacht charter management services
The team at Fraser has decades of experience managing charter yachts, ensuring that the yachts in our fleet are able to generate maximum charter revenue whilst also allowing availability for owner use when needed.
Superyacht Investment
From a yacht owner’s perspective, chartering is the chance to turn an investment in leisure into an opportunity to generate revenue; often useful to help cover the running costs of your luxury yacht. Placing your boat into charter service can substantially reduce the cost of ownership, while also enhancing its re-sale value by establishing a favourable reputation in the global charter marketplace. With over 70 years of superyacht charter management experience, Fraser charter managers - based in Monaco and Fort Lauderdale - handle a fleet of over 80 yachts.
Marketing and Promotion
As the world’s leading experts in this field, our marketing strategies are proactive and international in scope, utilising many promotional tools such as digital marketing, e-fliers, corporate catalogues, events and advertising. They can also involve the creation of yacht videos such as the one shown on this page which are increasingly popular, especially on social media.
Fraser has also cultivated privileged relationships with all the top-producing charter brokers around the world – an invaluable resource for booking charters.
Fraser has also cultivated privileged relationships with all the top-producing charter brokers around the world – an invaluable resource for booking charters.
Charter Portfolio
One of most valuable marketing resources is the annual Charter Portfolio from Fraser. Featuring nearly three hundred colourful pages enclosed in a beautiful high quality cover it is the most comprehensive guide to charter available. The yachts in the Fraser charter fleet are showcased in this magnificent brochure which is distributed among clients as well as at all the important yachting events throughout the year and is also made available digitally. To see the current Charter Portfolio for 2018/2019, please click here.
Calendar Management and Bookings
Just tell your charter marketing agent which weeks you’d like to make your yacht available for bookings and where you want it to be based and your agent can project how many charter weeks you should obtain. From the moment you appoint us as your charter marketing agents, we’ll waste no time in launching a dynamic charter marketing program to maximise the potential of your asset. Your dedicated charter manager will act as your agent, and promote the yacht to the international brokerage community.
They will be responsible for a number of operational and administrative activities including the processing of enquiries, negotiating rates, drawing up contracts, liaison with crew and more, leaving you free to enjoy your yacht and rest assured that it is reaching its full charter potential.
Whether your yacht is offered for one week or 15, you’ll enjoy the benefits of this smart ownership opportunity and the energy of the strongest team in the industry.
Whether your yacht is offered for one week or 15, you’ll enjoy the benefits of this smart ownership opportunity and the energy of the strongest team in the industry.
Our charter fleet
Fraser offers one of the largest fleets of charter yachts available around the world. With Owners trusting us time and time again to manage their most valuable asset and ensure it generates a steady income when they are not using it themselves. Click here to view our yachts available for charter.
yachts for charter
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