Location:  Monaco

Position Summary

A key role in one of the most important departments within the world’s longest serving and highest performing full-service yacht brokerage house, the Yacht Marketing Assistant at FRASER ensures our client owners benefit from a level of multi-platform, cross media marketing and communication that gets their yachts not just seen by potential buyers or charterers…but wanted by them.

This position is based in Monaco and reports to our Yacht Marketing Strategist. Working alongside with our Charter and Sales teams and together with the Fraser Marketing team in Monaco and the USA, you will be responsible for creating and updating content on our website and CRM and assisting with social media feed. You would actively contribute to creation and implementation of our promotion strategy for Yachts on Sale and for Charter. You will assist with preparations for the Boat Shows and participate in the Photoshoots, alongside with other ad hoc tasks. 

Website Management:

• Write and upload listings;
• Take care of all updates needed (ex: news yachts on the market, special offers).

Videos:

• Brand videos as per the designer’s template;
• Upload videos on YouTube and optimize content as per the Social Media Strategist.

Boat Shows:

• Help with all printed materials involving yachts and their specifications (spec boards, short specs brochures, videos) and handle the revisions;
• Assist the Events Strategist with the yachts marketing packs;
• Provide support with the boat show organization in general.

Portfolio:

• Gather all information/photos/QR codes for all Fraser yachts to send to the designer;
• Contact third-party brokerage houses to ask permission to display their yachts in the portfolio.

Other:

• Contact photographers to get quotes and prepare logistics;
• Create Yacht marketing reports and brochures;
• Keep a track on all new yacht photos/videos and update the spreadsheet/DAM accordingly + make sure they are all named according to the procedure;
• Work closely with Sales/Charter assistants when an ad-hoc presentation is needed.

Essential Skills 

• At ease with the Microsoft Pack and other marketing IT tools (ex: Adobe Suite);
• Ability to meet high standards of design and attention to detail.
• Strong organisational and multi-tasking skills with an ability to prioritise and meet tight deadlines;
• Good verbal and written communication;
• Recognise and maintain confidentiality;
• An excellent and motivated team player.

Qualifications

• A degree in marketing/communications or other relevant field.

• The successful candidate will have a first internship or work experience within marketing/communication department;
• Excellent written and spoken English, French is a plus;
• Video editing basics are a plus.